Top 5 Fitness and Weight Loss Programs Apps in the Netherlands: Q4 2022

In Q4 2022, the top 5 fitness and weight loss programs applications in the Netherlands demonstrated a variety of performance trends across downloads, revenue, and active users.

Strava: Run, Bike, Hike saw a fluctuating pattern in weekly revenue, starting at approximately $69K at the end of September and experiencing a dip to around $36K by early December, before rebounding to $54K in the last week of December. Weekly downloads ranged between 2.8K and 4.5K, with a notable increase to 4K in the final week. Active users showed a gradual decline from about 190K to 162K, with a slight recovery to 180K by the end of the quarter.

Fitbit: Health & Fitness exhibited steady revenue growth, peaking at around $26K in the last week of December. Downloads saw a significant boost from 2.2K in late September to 4.2K by the end of the year. Active users remained relatively stable, fluctuating between 74K and 81K, ending the quarter at 77K.

Zwift: Ride and Run showed a consistent increase in weekly revenue, starting at $15.6K in late September and reaching $20.5K by early December. Downloads varied between 586 and 930, with a peak of 920 in the last week of December. Active users also trended upwards, from 4K to nearly 4.8K by the end of the quarter.

MyFitnessPal: Calorie Counter had stable revenue patterns, with weekly earnings hovering around $14K, except for a dip to $11.5K in mid-December. Downloads ranged from 2.2K to 3.5K, and active users saw a decline from 177K to 147K, with a slight increase to 159K in the final week.

Finally, komoot - hike, bike & run experienced varied revenue, peaking at $12.9K in late October and ending at $10.9K in the last week of December. Downloads dropped from 5.9K to 1.9K, with a final surge to 3.5K. Active users remained relatively stable, fluctuating between 106K and 125K, ending the quarter strong at 125K.

These insights are based on data from Sensor Tower. For more detailed analytics, visit Sensor Tower's platform.